Kaiser AC – Take Advantage of SEO to Boost Your Exposure
Everywhere you look and wherever you go, there are always potential customers that you can tap into. But even though there are many customers that you can find, they will not transact with you if they are not aware about your existence. Because of this, it is vitally important that you learn how to incorporate SEO to your Kaiser AC or whatever HVAC business you’re running.
Even if you’ve engaged in every aspect of SEO in your page, ignoring local search engine optimization would make you miss a lot of opportunity in your business. It is because of the reason that local SEO is the concept behind ranking as high as possible in local search results. You may not believe it but almost 50 percent of the searches done in Google is geared on services and products.
So to ensure that your business will show up in local search results, here are few ways that can enhance local visibility and then be able to drive more business to your HVAC shop.
Number 1. Enlist on GMB or Google My Business – this is basically where all begins. Keep in mind that those who are searching locally are into location and address. By using this free tool, you will be able to list our name, address and location as well as other vital info of your business such as directions and the hours of operation. Then after, the info you filled up will go straight to Google Maps and Google Search.
Before getting an approval, Google will validate all the info that you have sent them and then send you a letter or call you, once done your Kaiser AC gets the basic data to how customers would be able to find you and where they are from.
Number 2. Use Google Posts in conjunction with GMB – as a matter of fact, Kaiser AC have rigorously used this to update local offerings, announce upcoming events and even post about deals via the GMB account.
Number 3. Keep your name, address and place updated – well if you think that your job is done by just regularly updating your GMB listing, you are wrong. You need to be sure that your location as well as your contact info is consistent and that you update it across all online platforms from your social media pages, website, directory listing and even various review websites. In regards to this, you may want to look at Kaiser AC for reference.
Number 5. Optimize tags, URL and content – also don’t forget about your meta description to be included in the city or region you are targeting plus the keyword. Through this, it enables Google to know what location your website is most relevant. You may want to look up to what Kaiser AC for this.
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